How to Benefit from Partner Relationship Management (PRM)

How is PRM different from CRM?

In this demanding economy, companies are on the never-ending quest for solutions / tools that will help them accrue / maintain their loyalty and business with their customers. Customer Relationship Management (CRM) is one such application that has attracted a lot of attention from organizations worldwide.

Though containing the word “relationship”, CRM is actually not concerned with managing customer relationships. It lays emphasis on creating customer profiles by accumulating and advocating data regarding customer’s buying habits and personal preferences. These profiles are then used by businesses to directly target their niche market.

Talking about relationships, Partner Relationship Management (PRM) is an affair about understanding and satisfying the needs of your business partners with dexterity. As compared to gathering sales data, PRM is a much more complex application as it involves building and maintaining trust between you and your business channel partners. Many discussions on PRM, in correlation with CRM, have argued over personifying PRM either as seperate entity or merely an element of CRM.

CRM was fundamentally structured to manage direct sales engagements between a seller and a buyer. This function concentrates on gathering and sharing data throughout customer/s buying cycle. On the other hand, PRM has been designed to manage a complex system revolving around aligning business processes across the entire chain of vendors to partner and to customers. PRM technology enables companies to generate more work efficiency and profitability with all partner types, including channel, distribution, reseller, strategic alliance, system integration and consulting partners.

Since, every partner organization has a unique way of executing business, it is difficult to manifest a perfect process alignment between partners and vendors. This discrepancy makes it practically impossible to report and measure channel results accurately. CRM systems were not designed to accommodate this level of complexity. To effectively manage indirect business relationships, companies require a dedicated PRM system to co-ordinate activity between all the participants in the process loop.

Making PRM Work for You

Partners provide a cost-effective way to expand your enterprise by providing you with broader geo-market reach. When leveraged properly, they help you to accelerate revenue growth, streamline operations and improve efficiency.

Partner relationship management (PRM) is a business strategy for improving communication between companies and their channel partners. At a time when businesses need to maximize every resource available to them, building strong partner relationships and effective channel strategies has become a critical practice. Working with PRM dynamics, you must also focus on: –

1.Communicating with your partner, using your self-disclosure skills to articulate your needs.

2.Identifying and then sharing your personal most trusted strategies with your partner.

3.Evolving mutually beneficial agreements while working through a conflicting situation.

With businesses becoming global and interdependent in nature, PRM has a more vital role to play. This worldwide interdependence is only based on trust factor. The call-center industry sets a major example on this front. American businesses, having formed alliances with partners in India, Africa, and other distant regions, hire thousands of call-center executives to meet American and worldwide consumer demands. Such alliances require a high degree of partnership intelligence. Without establishing and managing such trusting and mutually beneficial alliances, the level of investments made by the call center and other industries will only face a doom.

Advantages of Partner Relationship Management

Businesses and organizations can immensely benefit from Partner Relationship Management (PRM) programs as follows: –

* Extend your enterprise reach and increase revenues through a well-managed partner network.

* Optimize partner program profitability through better understanding of partner’s value and performance.

* Streamline operations and reduce costs by automating manual processes and integrating partner operations throughout the enterprise.

* Develop a mutually trusting and beneficial partnerships

* Challenge you to change and focus on the future so you do not continually dwell on past glories and stay stagnant.

* Helps you focus resources on critical activities throughout the customer sales cycle and product lifecycle to maximize revenue rates and margins.

* Help companies deliver services that maximize product availability and customer productivity and minimize cost, time and energy.

* Links your future with that of your partner in a positive and exciting way.

* Efficiently manage your association with important customers, suppliers, outsourcing partners and partner alliances.

Web-based PRM software applications enable companies to customize and streamline administrative tasks by making real-time information available to all the partners over the Internet. Several CRM providers have incorporated PRM features in their software applications in the shape of web-enabled spreadsheets shared over extranet.’s comprehensive on-demand PRM:

As one of the leading companies offering on-demand CRM application, provides capable solutions for managing your indirect sales channels. The PRM system, integrated with Sales Force Automation, helps to deliver unmatched visibility to your company’s sales pipeline for direct and indirect channels.

Sales Force PRM makes it easy for partners to access leads, collaborate on deals and locate all the lucrative information. Through a set of easy-to-use services, Sales Force PRM offers: –

1.Higher level of Partner Adoption.

2.Complete Channel Visibility via real-time access to channel sales.

3.Leading Partner Lifecycle Management, including recruitment, marketing, selling and measurement.

4.Integrated SFA application for planning and forecasting.

5.100% on-demand partner solutions resulting in fast deployment and customized partner experience.

Where else will you find such a powerful combination under one-roof? If you need more reasons to get Sales Force PRM solution, download Sales Force PRM Datasheet – Free. Contact Today!

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For more information contact us at: Sales Force

Parking Management Software – An Answer to All Traditional Issues

Parking has always been utility of day to day lives for managing vehicles, but, traditional system of management of parking lots could not offer much security. This in turn paved way for development of software for parking to improve users’ experience.

Keeping constant watch manually over automobiles those have been parked can be a tough and tiring job. Considering this major concern, the software companies have come up with handy solution which has tendency to manage parking lots in automated way. Moreover, it has been enabled with advanced security system which in turn ensures sure-short parking solution in an efficient manner. Administrative personnel or department which actually has to manage parking functions can nowadays deliver their duties effectually yet without letting any anti-social activity interrupt smooth functioning of business enterprise. Similarly, the public complexes such as toll, flyover, roads and even expressways need to manage flow of traffic in a proper way too.

Thus, this software based parking management plays vital role in making sure that daily commuters do not have to face chaotic situations led by messed up parking issues. The best part about parking management software is that it can manage all types of vehicles irrespective of their small, large or complex nature. It comprises of an interface which has push buttons those are designed to aid convenient accessibility by the officials managing parking lots. On the other hand, CCTV surveillance of the parking lots see to it that vehicles number plates are checked at entry and exit gates for checking that users have been exiting with the right vehicle, they entered with.

These high resolution cameras allow parking lot operator to match the image of vehicle with the one that has been captured earlier. After the successful completion of this step, transit ticket is also referred by the official to double check the authenticity of user. Apart from this, the individuals who use the parking arena on a daily basis can get subscribed to the services wherein, with the assistance of parking software, the operator will issue you access card. The mode of payment may be monthly or daily depending on the type of services supported in the subscription of parking services. On a practical note, this software for parking is potential solution to all the problems or handicaps which traditional system of parking had!

Furthermore, traffic calculation, management of presence of vehicle is supported by this automated system of parking. In brief, within a matter of few moments, it becomes easier for concerned officials to check availability of space and adjusting automobiles in an aligned way without messy accommodation. All this is possible with the assistance of this smart multi-tasking parking management system which has changed the overall scenario of keeping absolute control over the parked vehicles. Interestingly, customized PMS solutions are currently being offered by all the service providers to suit business requirements of varied organizations appropriately. To cut it short, if you have been looking for automated solution which has capacity to monitor parking lots in an uninterrupted manner, then, this software based management should be taken into account. Lastly, this system is aimed at improvising users’ experience of parking and on the same hand, offering you great source of utility.

The author of this article writes for Hr Software Solutions Pvt Ltd. parking software for management of Parking Services, Parking management software at Offices, Campuses, Parking Lots.

Digital Rights Management

Imagine being told that while you have paid for a magazine that you now hold, you are only permitted to read it three times. After that, you need to prove that you paid for it and go through an administrative process before you are allowed to leaf through it again. This pretty much sums up the situation that exists on the digital front, with gaming in particular being a newsworthy focus. Music and movies and the rest of the digital entertainment arena are also affected in some way by Digital Rights Management or DRM.

The merits of DRM, which exists in the form of copy protections, encryptions and online verifications at the moment, are heatedly debated. There are those who argue that the protections and checks that are in place are there to maintain the revenue that the items in question generate. This is the side taken mostly by those who implement these systems.

The other side of the coin argues that the consumer suffers when these DRM measures are used. Pointless registration and verification needs to be done by the folks who legally own the software or digital media in question. There would be a third side to this argument but the folks who pirate material of this nature have not ventured an opinion since they are generally far too busy breaking copy protections and the like. It appears that the folks who are targeted by the anti-piracy measures are largely unaffected by the measures themselves.


Digital Rights Management seeks to control access to copying and conversion of digital media by unauthorized persons. These measures often affect end users and legal owners of media as well as the targeted individuals who may pirate the software or media in question. For example, a person who owns a DVD or Compact Disc is perfectly entitled to make a copy of either disc for their own use, as the legal owner of the product. This is defined as -fair use’ of the product but any DRM implemented on the disc prevents this use, even for legal owners.

Current DRM and copyright restricting measures are vastly more draconian than they are permitted to be, strictly speaking. The access control that they contain is not really covered by any existing law and they [the access controls] are implemented on an on-the-fly basis across different media, determined by the publisher or copyright holder. As of right now, digital media may not be reverse-engineered and any and all forms of copy protection may be bypassed or cracked if the intent is to make the digital media compatible with other software. For instance, if someone has coded a media player, they are allowed to crack the copy protection of a DVD that they possess in order to make it run on said player, should the protection be preventing functionality. The laws also permit fair use, which is denied to owners of digital media by the companies that include DRM on their products.

Real life effects

On first thought, DRM will appear to do far more harm than good, at least for the folks who have legally purchased the software or digital media. Those who have obtained their software through the correct channels have to put up with the limitations that have been included to prevent illegal copying.

To be fair, it is not those who have paid for their software or similar who are being targeted but often someone who has cracked a game or downloaded an ISO from a torrent website will not have to put up with any of these restrictions. Even online games are able to be circumvented with an estimated 4-5 percent of Call of Duty 4 online players having games on cracked servers. These numbers are by no means definitive and are based on a search of server titles with the word -Crack’ in them. This is not to say that the players in these servers have all got pirated copies of COD4 but it does illustrate that pirated copies can be used online, regardless of the DRM measures.

Generally when someone goes to the trouble of cracking a game; they remove the side-effects of the DRM. Thus a DVD becomes an AVI file, which can be easily copied and distributed, has a smaller file size and often is encoded to almost DVD quality. A game’s copy protection can be removed and along with it, the need to activate several times or poll online to confirm a game is genuine or any of a host of procedures. In general pirates seem to be getting the better deal.

A country like South Africa also has a problem with constant online activations. Internet connections are sparse and online authentication is sometimes not possible. If someone has bought and paid for a game, just how ethical is obtaining a crack that bypasses online authentication? Cracking a game if one happens to own the original falls under the fair use banner, as does copying the same game. However, current DRM prevents fair use for legal owners. Only pirates benefit in this scenario.

Does DRM go too far?

With gaming in particular in mind, those that implement DRM appear to overdo things. Recently, several games have made headlines for their abuse of Digital Rights Management but there is a bit of history behind it. The infamous Starforce copy protections system was blamed for corrupting systems and causing crashes and games that were protected by Starforce and subsequently cracked were known to suffer from performance degradation. Starforce installed a driver onto computers that checked on the validity of a given disc. Warez groups have made a living out of cracking Starforce’s many incarnations and large amounts of documentation are floating around detailing how it works and how to circumvent it. One crack actually fixed a problem with Splinter Cell: Chaos Theory not being able to run on 64-bit CPUs.

Starforce has since been dropped by some of its major supporters, notably UbiSoft. The protection de jour is now SecuROM. SecuROM is known for certain compatibility issues that prevent games from running on the two major OSs. These issues arise from system settings that have nothing to do with the game and can prevent it from being played at all. There have been workarounds for these issues but again, pirates and those who cracked their legal copies of the games in question (Command and Conquer 3; BioShock, S.T.A.LK.E.R. and others) do not experience any such issues.

Specific problems with SecuROM occurred with BioShock. The game was accused of installing a form of malware onto a host computer along with the main install. This was picked up by several antivirus programs and the installation created a security hole that could be exploited. The Sims 2 series was also affected by SecuROM with reports of system damage being seen as a result of the copy protection system. Some of the problems reported included hardware failure in optical drives and general system faults that have required formats to correct, all of which have been attributed to SecuROM.

Mass Effect’s controversial activation system is now infamous. The game was originally to require online activation every ten days, failing which it would cease to function. This insane measure was later retracted after the massive volume of complaints that it generated before the game’s release but the SecuROM system was left in place and the installation limit kept at three installs. In order to install Mass Effect after that, EA has to be contacted to reset the install limit.

Spore is the subject of a court case in the USA, due to its SecuROM system and a slew of low review ratings that have nothing to do with the game and everything to do with its protection system. The installation limit for Spore has been lifted from three to five installs and installs can now be deregistered and moved to other machines. This was in response to opposition to DRM implementation by customers. Crysis: Warhead has also seen a similar reaction, but EA amended its stance on the activation scheme for Warhead, lessening the restrictions somewhat. Warhead never met with the same opposition to its DRM as Spore did due to the fast response by the publisher concerning the public’s demands.

The upcoming Sacred 2 will feature a SecuROM system but will not be restricted on installs. Like most current titles, once installed the game will not require the disc. The terms of the license will allow two players to legally LAN off one copy of the game. This set of features seems to indicate a compromise on the part of the developer which would please most owners of the game. DRM of this nature tries not to infringe too much on the rights of the legal owners while trying to combat the piracy issue.

Rise Against

There are those who argue that DRM is an infringement on freedoms that companies have no right to impose. In most cases cited, it is the everyday consumer who is harmed by the side-effects of protection systems while the pirates appear to get off scot-free. Games are generally fully cracked within hours of their official release and in the case of the PC edition of Assassin’s Creed, quite a while before the official release. DRM is sometimes seen as an immoral, greedy attempt by companies to funnel as much money as possible into their coffers at the expense of the valid consumer. This is perhaps how the average fellow on the street will view DRM but the cold truth is that it is mostly an attempt to combat rampant piracy. The customers who actually paid money for the product are simply casualties of war. Despite this, it is virtually certain that DRM issues would be far more severe if it were not for gaming and other digital publishers listening to their market.

There are however campaigns against the use of Digital Rights Management which have got the right idea. DRM is only wrong when it infringes on the freedoms of the legal consumer which essentially means that a rethink of the mechanisms being used is perhaps in order. It is one thing to try and limit the access that pirates have to an intellectual property and quite another to hurt one’s paying customers at the same time.

In its current state, DRM is missing the target that it aims for in the pirates who are stealing the digital properties. The splash damage is, however, catching their customers.

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n21 Rational Collaborative Lifecycle Management For It Technical Sales Mastery Test V1 Exam

Course Description

In contrast to other IBM Mastery IBM certification exams, the Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam is specially designed to gauge a candidates knowledge when it comes to completing technical tasks such as 000-N21 configuration and 000-N21 maintenance of the active directory environment. The Windows Server 2008 Active, Director Exam will enable you to earn the amount of credit required towards becoming an MCTS IBM 000-N21 Certified Technology Specialist.

The course which is also commonly IBM Mastery referred to as IBM 000-N21 Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam Exam can also enable you to earn enough credits to sit for MCITP IBM 000-N21 Certified IT Professional (Enterprise Administrator). Excelling in the course enables you to be ready for numerous job positions, for example, technical support specialist, system administrator or Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam network administrator. This type of course IBM Mastery is suitable for IT students or 000-N21 professionals in other IBM Mastery fields who would like to get a job in a complex ICT environment. These types of IT setups are usually found in medium to large businesses .

Course prerequisites

Unlike other 000-001 exams administered by IBM Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam, there are no particular conditions for enrolling for the IBM 000-N21 Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam Exam. Nevertheless, it is highly recommended that you gain at least one year of experience working in an ICT environment. In addition, persons 000-001 registering for IBM 000-N21 Certified Technology Specialist (MCTS) 000-N21 certification course ought to have at least 12 months of Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam experience not only in implementing, but managing a network OS in an office environment 000-N21 which comprises of, but not limited to 250 users, three geographical locations and three domain controllers.

IBM 000-N21 Exam Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam Expectations
The Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam is made up of multiple choice questions, build list and reorder, hot area as well as build a tree question. While sitting for the 000-N21 exam, you may realize that some of the Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam questions 000-001 are adaptive. In addition, you may notice that there are couple of simulation questions tested. In comparison to Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam certification exams, you will not come across a case study like queries. In order to excel in the 000-N21 exam, you need to score a minimum of 700 points out of a IBM Mastery possible 1000 points. To score at least 700 points, you need to attempt roughly 55 questions in not more than 120 minutes.

Getting Ready for the IBM 000-N21 Exam

Prior to sitting for any 000-N21 examination, you need to prepare in advance to guarantee success. The preparation 000-001 process entails an understanding of the basics, and proper comprehension of the implementation process. Most IBM Mastery candidates registering for the 000-001 Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam exam often find it challenging trying to collect the proper resources needed to excel in the exam as there are hundreds of study 000-001 IBM Mastery materials accessible in the market. When searching for a study guide to assist you with IBM Mastery preparing for the IBM Fundamentals of Applying Maximo Enterprise Asset Management Solutions V2 Exam 000-N21 Exam, look for a suitable study material which offers candidates with proper awareness of the hypotheses outlined in the exam. In addition, the study material ought to make it easy to understand the information.

Topics Covered

The following are the IBM Mastery different types of topics that are covered in the Rational Collaborative Lifecycle Management for IT Technical Sales Mastery Test v1 Exam: Configuring forest and domains IBM Mastery, Configure backup and recovery and 000-001 Configuring Additional Active Directory Server Roles.

Time Management Maintaining Punctuality

Punctuality goes hand in hand with time management. Being late once or twice because of an unavoidable incident is all right but habitual latecomers need to do something about their lack of punctuality for their own good.

People who are constantly late are more stressed at work because they are always rushing tasks. They either need to stay later than the others to finish a task or their work spills over to the next day until it piles up. Hence, it becomes impossible to manage time well for those who often start their day late.

Punctuality is crucial in the workplace. Time is a valuable resource and for latecomers who do not see its value, it could mean losing a sale, a perspective client or a career opportunity. The reason for this is obvious tardiness creates the impression of poor time management and unreliability.

If you fail to do something as simple as showing up on time for work or for an appointment, then how can you convince you boss or a client that you can manage a project schedule and meet a deadline?

Tardiness can also be contagious, in a sense, because when other people expect you to be late for a meeting, for example, it increases the likelihood that they will not show up on time either to avoid waiting up for you. Your lack of punctuality can also negatively affect other peoples time management plan. If you are late for a meeting, your co-workers would either delay the start of the meeting or spend five to ten minutes telling you what you missed when you finally arrive. Either way, your tardiness will cost other peoples time.

On the other hand punctuality reflects that you value your time and the time of others. It says that you are serious about your work and that people can rely on you because when you show up on time as promised then that means you can keep your word, and that trait will get you a long way in whatever profession.

Improving how you manage your time is the only way to improve punctuality. If you keep doing things at the last minute then there will always be something to hold you up. One useful tip to help you avoid being late is to schedule your meeting throughout the day with enough time, maybe fifteen to twenty minutes, in between each appointment.

Another punctuality technique is to record your appointment in you calendar but make the time ten minutes ahead of the scheduled time. You can also set an alarm in your phone or PC calendar to remind you to finish what you are currently doing so you can be on time for your appointment.

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